Cookie Policy

What are cookies?

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

Cookies contain information that is transferred to your computer's hard drive. They help us to improve our site and to deliver a better and more personalised service. Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that adverts you see online are more relevant to you and your interests.

The cookies used on this website have been categorised based on the categories found in the ICC UK Cookie guide. A list of all the cookies used on this website by category is set out below.

To find out more about cookies generally, including how to control and delete them, visit

What cookies are used by Brown McFarlane and why?

‘Strictly Necessary’ Cookies

These cookies are essential in order to enable you to move around the website and use its features. Without these cookies services you have asked for, cannot be provided.

 Cookie Name  Description  Expiry
i) ASP.NET_SessionId Used to differentiate one user from another in order to provide core website services and this cookie is erased when the user closed their browser. Current session only.

‘Performance’ Cookies

These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

Cookie Name   Description    Expiry
i)  __utma

ii)  __utmb

iii) __utmc

iv) __utmz

We use Google Analytics to understand how the site is being used in order to improve the user experience. Google Analytics sets and uses the 4 cookies listed here. User data collected is all anonymous.

You can find out more about Google’s position on privacy as regards its analytics service at:

730 days (__utma)

Less than one day (__utmb)

Current session (__utmc)

182 days (__utmz)

vi) use_hitbox
We use YouTube to embed a selection of videos on our blog as well as our ‘About Us’ section. The embedded videos do not set cookies themselves and can be played with no cookies set. However, if the ‘Share’ button is clicked YouTube will set these two cookies. The VISITOR_INFO1_LIVE cookie attempts to estimate your bandwidth and the use_hitbox cookie increments the ‘views’ counter on the YouTube video. These cookies don’t gather information that identifies a user.

Current session (use_hitbox)

‘Functionality’ Cookies

These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing in a cookie the region in which you are currently located. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

Cookie Name Description Expiry
i) PREF This cookie is set by YouTube and is a 3rd party cookie served by the domain It may be set when a visitor to this website clicks the ‘Share’ button on an embedded YouTube video. This cookie may be used by YouTube to store session preferences that relate to your activity when watching the embedded videos. These cookies don’t gather information that identifies a user.

You can find out more about YouTube’s position on privacy at:
3650 days

‘Targeting or Advertising’ Cookies

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisation.

Cookie Name Description Expiry

ii) recently_watched_video_id_list
These 3rd party cookies are set by the domain They are used to monitor your usage of the embedded video player and may suggest other videos based on the videos you choose to view. Current session only


Other Cookies outside of our control

We may from time to time use one or more external services on this website, to display content within our web pages. For example, to show videos we may use YouTube. Or, use social media comment boxes that integrate with platforms like Facebook and Twitter. This is not an exhaustive or complete list of the services we use, or might use in the future, when embedding content. We cannot prevent these sites, or external domains, from collecting information on your usage of this embedded content. If you are not logged in to these external services then they will not know who you are but are likely to gather anonymous usage information e.g. number of views, plays, loads etc.

How do I Manage & Delete these cookies?

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit